DEVTOME.COM HOSTING COSTS HAVE BEGUN TO EXCEED 115$ MONTHLY. THE ADMINISTRATION IS NO LONGER ABLE TO HANDLE THE COST WITHOUT ASSISTANCE DUE TO THE RISING COST. THIS HAS BEEN OCCURRING FOR ALMOST A YEAR, BUT WE HAVE BEEN HANDLING IT FROM OUR OWN POCKETS. HOWEVER, WITH LITERALLY NO DONATIONS FOR THE PAST 2+ YEARS IT HAS DEPLETED THE BUDGET IN SHORT ORDER WITH THE INCREASE IN ACTIVITY ON THE SITE IN THE PAST 6 MONTHS. OUR CPU USAGE HAS BECOME TOO HIGH TO REMAIN ON A REASONABLE COSTING PLAN THAT WE COULD MAINTAIN. IF YOU WOULD LIKE TO SUPPORT THE DEVTOME PROJECT AND KEEP THE SITE UP/ALIVE PLEASE DONATE (EVEN IF ITS A SATOSHI) TO OUR DEVCOIN 1M4PCuMXvpWX6LHPkBEf3LJ2z1boZv4EQa OR OUR BTC WALLET 16eqEcqfw4zHUh2znvMcmRzGVwCn7CJLxR TO ALLOW US TO AFFORD THE HOSTING.

THE DEVCOIN AND DEVTOME PROJECTS ARE BOTH VERY IMPORTANT TO THE COMMUNITY. PLEASE CONTRIBUTE TO ITS FURTHER SUCCESS FOR ANOTHER 5 OR MORE YEARS!

Marketing Goes Mobile

In simple terms mobile marketing refers to marketing through the use of cell phones. The medium used to promote a business is mobile devices. The whole marketing communication is around a mobile phone. In this method, any kind of distribution of spread of word or ads is done through wireless networks of the mobile.

Although many devices are there which run on wireless networks like laptops, computers, tablets etc, but viewing an advertisement on such devices will not be considered as mobile marketing. The advantages of mobile marketing are that these directly reach the target. Instead of placing an advertisement in the magazine and hoping that the customer will see these ads, mobile marketing is done where it is a sure shot thing that the target customer will go through the material.

SMS Marketing

Short messaging service or SMS in short is the most popular mobile marketing method which is in use today. SMSs have been popular since a decade now. Many companies in different parts of the world started indulging in activities like collecting mobile number in bulk to send out messages on phones.

In a study it was seen that a SMS is read within four minutes of the delivery. This makes this service highly effective and with best return on investment. Many countries have set guidelines on the use of sending bulk. This has been successful in western countries, but spam messages still circulate on other parts of the world.

Mobile marketing companies are assigned short codes by mobile operators. These are given for branding purposes. Mobile marketing companies share resources to save cost on these.

MMS Marketing

Through mobile marketing and specifically through MMS, a textual, audio and video promotion can be done. With the advancement of mobile technology nowadays almost every person has a mobile phone with coloured screen and is able to send and receive MMS messages. Mobile marketing companies too are able to send and receive MMS messages. But a major problem with MMS is that viewing an MMS is not easy as is SMS.

In many countries, customer has to log in at the carrier website to view the MMS received by him. This can take the conversion ratio away from mobile marketing. With the new age technology, the cost of owning a mobile phone has gone down tremendously. People can easily own and regularly use a mobile phone.

Game Mobile Marketing

With the cost of mobile phones is going down, the number of applications being developed for mobile gaming is going up. As a time pass, people are more and more interested in games in a mobile.

This has been cashed upon by mobile marketing companies. New and New games are developed, the themes of which will be based on a new product by a brand. This way, there is a promotion of the product. This also helps in word of mouth marketing. Inside the games too, some scrolls or ads would frequently come which will be another promotion of the product.

Category: Marketing


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