Galvanized into Action

Putting up a superb show without missing its purpose was an awesome job for a small team of Customer Dev't and Marketing staff led by Over-all Chair Chona Rodriguez and members Paul Vincent “PV” de Leon, Camille Flores, Roy lnciong, Ronnie Galang, Bullet Custodio-Lapina, Susan Labit, Sasa Delfin and Edric Mendoza. Here, the team shares back room views on the event.

“The rained-out Welcome Dinner was truly memorable. What took us weeks to put together literally went down the drain after minutes of heavy rain. I was immobilized for 10 seconds when told to revert to Plan B. But what transpired after we galvanized people into action was really awe-inspiring, truly reflective of the resilient Del Monte spirit.

Led by the COO himself, Plan B was implemented: 260 execs moving tables and chairs to dry ground. People scampered to re-lay out the dinner set-up in anticipation of four busloads of delegates due to arrive any minute.

Thankfully, I worked with many people who pointed us to the right direction (with sound advice, helpful suggestions). It's gratifying to discover that while Del Monte employees cherish tradition, they also welcome new ideas and ways of doing things. (Chona Rodriquez, Customer Development Group).

“How do you create a 12-minute AVP in record-time, tell Del Monte's story from a fresh perspective, and please five SMs plus the Group Head? Whew! White-water rafting on Day 3 was unforgettable! Lots of insight on teamwork, and life in general which only nature-in-the-raw can truly explain.” (Edric Mendoza, Marketing Manager who also co-emceed the Awards Night with celeb Giselle Sanchez).

“At the rained-out welcome dinner, the sight of LFA and the OPCOM happily lifting tables and chairs was priceless.” (Carrot Flores, Key Accounts Specialist).

“I missed most of the activities doing errands and follow-ups. But when our Group Head introduced the Committee on stage during Closing Night and to our surprise, handed us flowers, everything was more than compensated for.” (Susan Labit, Staff Secretary).

“Keeping the Brand Awards winners top secret while doing the trophies, etc. required a lot of creativity! It was fun doing a military role but it was not credible because of my size, but looked like it passed anyway!” (Bullet Custodio Lapina, Senior Manager, Sales Training).

“Staging a teambuilding activity for 180 people in 2-weeks time, with a venue 470 miles away from Manila was a task for Superman!” (PV de Leon echoes sentiment of fellow Committee members Roy lnciong, Ronnie Galang and Sasa Delfin).

To dry ground, Cito Alejandro leads “Plan 8” implementation at the rain-drenched NSC '08 Welcome Dinner. Super squadron, Chona Rodriguez, Bullet Custodio Lapiiia, Ronnie Galang, Roy lnciong, Carrot Flores, Susan Labit, Sasa Delfin, PV de Leon, and Edric Mendoza.

Del Monte Fit n Right rocks Boracay!

Our best-seller - refreshing Del Monte Fit 'n Right, the first delicious juice drink with fat burning L-Carnitine - rocked Boracay's powdery shores for three whole days this Holy Week.

The island parade was transformed into one big Del Monte Fit 'n Right Camp as it hosted the final leg of the Got 2B Fit Challenge, a weight-loss campaign touted as the nation's first primetime lifestyle and fitness reality program. The Challenge, launched early this year with partner ABS-CBN and host Mariel Rodriguez, gained a following all the way to the Boracay finals.

Del Monte earlier scoured the country for 10 challengers who wanted to be fit, firm, fab and famous. From thousands of hopefuls screened, 10 finalists earned slots at the Del Monte Fit 'n Right Camp in Batangas. Five weeks and 3 eliminations later, six challengers emerged sexier and fitter, were flown to Boracay for the final leg.

Five weeks and 3 eliminations later, six challengers who came out sexier and fitter, were flown to Boracay for the final leg.

Finals Night saw a 5,000-strong fun-loving beach crowd jamming to high-energy production numbers of celebs Rayver Cruz, Maja Salvador, Wendy Valdez, Bangs Garcia, Carla Humphries, Jake Cuenca, Roxanne Guinoo and G Force. MarieI Rodriguez hosted the show with TJ Trinidad, Rafael Rossel, Victor Basa and the Fit 'n Right council members Paolo Villaroel, Precious Lara Quigaman and Zanjoe Marudo. In the end, Joanne Ignacio and JR Marfori were named the Ultimate Male and Female Got 2B Fit Challenge winners. Capping the night was a Fit 'n Right Party in Juice Bar that wowed the crowd until the wee morning hours.

Morph beyond your borders

In his report during his team's Annual Business Conference, Plantation Group Head Andre Jaranilla congratulated all Plantation supervisors and executives for a record year.

A record pineapple tonnage - the highest in Del Monte history - was harvested and delivered, closing in on desired fruit size and ripeness for both processed and fresh produce. Hand-in-hand with high-tonnage record, milestones were also achieved in cost control via Enercon and Fuelcon, expanded plantings for Sweet 16 pineapple and outgrower farms, and a streamlined organizational structure.

This year, Mr. Jaranilla said, will be a good year for each team member to “embrace new challenges, test your potential and seek opportunities for self-growth.

An overwhelming “Can Do!” was the Plantation team's response to Top Management's “2×5 vision” (doubling the business in five years, at most) challenge. Opportunities to expand growing operations, diversify crops and enhance productivity are boundless. An intensified outgrowing program for pineapple and papaya has augmented corporate crop production, helping secure a million-ton-harvest at the start of a new decade.

Topmost on the team's list of priority “Can Do's” is delivering the planned fruit tonnage to the cannery and for the fresh fruit market while keeping down costs.

Kapit-bisig po tayo. “lpagpatuloy natin ang teamwork at samahan. Ang ating mga tao ay ang pinaka-importanteng asset tungo sa ating mga hinahabol na achievements.

Let us keep up the teamwork. Tulong tulong tayo, mga kapatid natin sa cannery, sa Manila, kapit-bisig po tayo. Maraming mga produktong kilala sa buong mundo ay galing sa inyong mga kamay. Alagaan po natin ang pinagsimulan for the past years. Let us take care of the tradition of what Del Monte stands for.

Because growing beyond borders rests on your shoulders. Ang paglago ng kumpanya ay nakaupo sa inyong mga balikat.

Pag-ayo ayo mo 'bai. Mabuhay kayo at ang Del Monte!”

Job well done

Five teams led by Yoyoy Ducto, Pat Labininay, Andy Gutierrez, Mike Comique and Bella Quimpo were given special recognition during the Plantation ABC for completing comprehensive studies and recommending solutions to key operational bottlenecks. Recommendations focused on developing practices for efficient propagation of the Sweet 16 pineapple variety, minimizing fruit production variability using a new forecasting tool, increasing fruit yield in low-performing areas, maximizing use of land resource, and developing competencies of Plantation's supervisory team through technical managerial and personality development.

Promotion And Appointments

CAROLYN MARIE DE LEON: Category Manager, Business Dev't Marketing, The Fort

ROY CHRISTIAN INCIONG: Customer Marketing Specialist, Promo & Merchandising Operations, The Fort

JONATHAN SILAYA: Civil Works Supervisor Engineering and Utilities, Bugo Cannery

PHILIP INIHAO: Supervisor Plantation Accounting

MONIEJANE VIBAR: Auditor Corporate Audit, Bugo

ALVIN MIRANDA: Senior Product Manager, DM Fruits Marketing, The Fort

MERCY AGUINALDO: Manager, Solids Processing, Bugo Cannery

JEREMY LOPEZ: Assistant Product Manager, Beverages Marketing, Metro Manila

KETYLOU MAGALLANES: Supervisor Plantation Accounting

IVALEN DELA TORRE: Auditor Corporate Audit, Bugo

MARIN ELLA CRUEL: Product Manager Marketing, The Fort

RONNELLE DUCLAYNA: Manager, Glass/Plastic Cup, Bugo Cannery

ROLF MABAO: Supervisor, RACCAI Engineering and Utilities, Bugo Cannery

MARIA AIMEE DELA ROSA: Supervisor Plantation Storeroom

ELLEN ROSE CAPIN: Supervisor Bugo Storeroom

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