DEVTOME.COM HOSTING COSTS HAVE BEGUN TO EXCEED 115$ MONTHLY. THE ADMINISTRATION IS NO LONGER ABLE TO HANDLE THE COST WITHOUT ASSISTANCE DUE TO THE RISING COST. THIS HAS BEEN OCCURRING FOR ALMOST A YEAR, BUT WE HAVE BEEN HANDLING IT FROM OUR OWN POCKETS. HOWEVER, WITH LITERALLY NO DONATIONS FOR THE PAST 2+ YEARS IT HAS DEPLETED THE BUDGET IN SHORT ORDER WITH THE INCREASE IN ACTIVITY ON THE SITE IN THE PAST 6 MONTHS. OUR CPU USAGE HAS BECOME TOO HIGH TO REMAIN ON A REASONABLE COSTING PLAN THAT WE COULD MAINTAIN. IF YOU WOULD LIKE TO SUPPORT THE DEVTOME PROJECT AND KEEP THE SITE UP/ALIVE PLEASE DONATE (EVEN IF ITS A SATOSHI) TO OUR DEVCOIN 1M4PCuMXvpWX6LHPkBEf3LJ2z1boZv4EQa OR OUR BTC WALLET 16eqEcqfw4zHUh2znvMcmRzGVwCn7CJLxR TO ALLOW US TO AFFORD THE HOSTING.

THE DEVCOIN AND DEVTOME PROJECTS ARE BOTH VERY IMPORTANT TO THE COMMUNITY. PLEASE CONTRIBUTE TO ITS FURTHER SUCCESS FOR ANOTHER 5 OR MORE YEARS!

Function Over Form

upload.wikimedia.org_wikipedia_commons_thumb_3_3c_farm_plough_286085547343_29.jpg_800px-farm_plough_286085547343_29.jpg A common issue is that businesses focus on the form over the function, they see all the interesting metrics and the bells and whistles that a specific CRM platform has and they don’t pay attention to the way it processes all that data. At the very base of everything each CRM is essentially the same, they categorize and aggregate data from various sources, however what is most important is the interplay between the various sets of data and metrics. The real takeaway is to be able to draw conclusions based on the interactions that one set of data has with another, allowing you to monopolize on a previously unseen business opportunity simply because your CRM has a proper process flow that works well with your business.

One such way that you can achieve this is to create a customer life cycle, depicting your interactions with your customers from the beginning to the close of sale and how your company specifically prefers to handle the exchange from start to finish. By doing this you’ll be able to better understand what your company needs and the process and engine management for the type of CRM you might need. An “Intelligent CRM” such as from Business Essentials may be a good choice depending on the specific workflow that your company utilizes. It is capable of polling various data sets and combining the interactions with them to show a fluid data model that adjusts and changes based on how the company works.

A CRM, no matter how expensive or fancy, is completely useless if the way it works and parses data is completely anti-thesis to the way the company works internally. This creates a force working against another and neither benefit. To find the right CRM it is imperative to find synergy between the workforce and the way the CRM processes that data. All the fanciest algorithms and metric polling is useless if your employees, team leaders and managers don’t use the program to enter data efficiently and effortlessly. And so, it should be your top priority to find a CRM that pairs up exceptionally with the workflow of all your various levels of employees. A CRM is effectively nothing more than an over glorified address book with contact listings if your employees are not constantly inputting good data. And good data is not going to come easily if the CRM does not align properly with the form of your company’s specific workflow.

Most of all, the features that need the utmost attention are the ones that focus on the lowest level of employee, as they are likely going to be entering the most real-time data that will have the largest payout in large quantities. Because of this you will want them to be able to constantly enter data easily from any location, mobile, laptop, or at the office. Making this data entry easy and effortless is a prime example of helping your employee to enter the appropriate data on time without any issues to make the process more difficult. The more hoops and walls that your sales reps have to jump through and climb over in order to access relevant data or input new data, the less that data is going to be used. Summarily, this means your CRM solution is going to be used less and be less accurate as well because the data is sparse and likely old compared to what it could be if your CRM and workflow appropriately matched. A proper CRM should not only be intuitive and easy to use to all levels of employees but it should empower them to do their jobs better. By properly choosing the CRM with the right process you make accessing the CRM, inputting data and extrapolating information at the hands of the user. Doing so provides your company with a better understanding of how it can improve and in what areas, while letting its users increase their productivity, closing more sales and turning leads into a loyal base.

Forming Connections

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A good CRM is going to be able to take all the data that you throw at it, and when properly configured is going to draw conclusions and form connections between all the relevant bits and pieces. This is absolutely integral to what a CRM is and does when properly working. Unfortunately all too many companies get a piece of software bloated with additional bells and whistles they don’t really need nor will be able to incorporate into their business model and instead are filling their data with “noise” that otherwise the CRM can’t really process because there’s nothing in relation to the company. This makes the CRM work harder, longer and takes a risk in giving the CRM improper data which it might try to interpret as something that is *not* irrelevant. This is dangerous as a poorly configured CRM that isn’t available or ready to use with your company due to the various extras that you or your company saw fit to set their sights on, will be unable to properly parse the data that you’re trying to feed it.

It is absolutely paramount that you get a properly functioning CRM before concerning yourself with its form and beauty of design or extra attachments that it has. All the fancy algorithms and placements mean absolutely nothing if the program itself cannot do its simple job first and foremost. Even worse, some of these additions actually make the program buggier and cause more problems than the small benefits they gain. You can easily get an app for sales rep phones that will hook up with your CRM, you don’t need a specific CRM solution that includes its own proprietary app that causes issues on different phones or has specific demands that your company isn’t capable of meeting. This results in incompatibility and is among the worst issues a CRM can face. So first and foremost you need to be absolutely sure that your CRM is capable of functioning as your need before you worry about the additional features that you don’t expressly need.


Article By: Penguin Writer


Commerce | Business


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